How to Keep Your Creative Inertia Going
Creative Inertia: the tendency of a creator at work to stay at work unless allowing an outside force to act upon them. Do you notice that when you decide to do something and you really have the self-discipline to do it ...
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Promote Your Music Using QR Codes
If you're not familiar with QR codes (quick response code), they are the little black & white checker-box images that are popping up on posters, kiosks, signs and just about everywhere else information is displayed. You've probably already seen them ...
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CD Packaging for Beginners: 8 Things You Must Know
Designing the CD packaging of your album may seem easy. You may think “What’s so difficult about it? It’s just simply putting an artsy picture of your band and some important text. Besides, my design is so simple.” You might even ...
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Promoting Your Photography Business- a Checklist
Do you have a new photography business and you're clueless where and how to start promoting it? You wish it's just as easy as placing your good photos online (or in your studio) but you realize marketing your photography biz ...
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CD Packaging: Spinal Tap’s Creative Box Sets
Over a year ago, I featured Spinal Tap's cardboard cutout packaging for their album Back From the Dead. It was nominated at the Grammy Awards for Best Packaging alongside Sagmeister’s work for Byrne & Eno and four other nominees. Although Sagmeister bagged ...
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Indie Filmmaking: How to Shoot Your Movie On Time and On Budget
Recently, I discussed How To Make a Movie for $5000. That's all well and good, but now I want to take a it a step further - ACTUALLY shooting it! Here are some suggestions based on my experiences working behind ...
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Vinyl Resurgence – Why People Love Vinyl Records Again
From being a medium for music, vinyl records simply became a collector’s piece- a representation of a great decade of music. Many people still love it but it was just too bulky. In the 90s, vinyl was a thing of ...
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Flash Drives: Smart Marketing Tool for Photographers
USB flash drives are now the favorite of many businessmen and self-employed individuals not only because they use them to contain their files but also because USB flash drives serve as excellent promotional items. They do look handsome, don’t they? ...
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USB Albums: The White Stripes Icky Thump
The White Stripes Icky Thump album is one of the handsomest USB music packaging I've seen. It was nominated for a Grammy in “Category 89: Best Boxed Or Special Limited Edition Package”. Removing their respective hats reveals the USB dongle, ...
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Proof that Sending Promo CDs Still Works
Do not focus ALL your time and money in making the coolest website. Everyone is doing that nowadays. What they do not know is that people still want to see,feel,smell,and taste the real thing before they reach their pockets. That ...
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