Thanks to the internet, movie marketing has become more creative, fun, cheap, and doable by many. Unlike before when budget was the biggest factor for movie marketing, now its mainly about how kick-ass your idea is. On the internet, there’s a competition on what’s hot and cool and controversial. If you want your stuff to […]
This interactive CD package was designed for Jive Talk‘s latest album ‘123 Jump!’. To enhance fans’ experience with the band, we created an online animated experience using Augmented Reality and Quick Response codes. Fold the CD packaging to form the stage and scan the QR code to start the band’s “live” animated performance. Watch the animated […]
Creative Review put their magazine in a very clever, very eco packaging- a clear bag that dissolves in water. Way too cool! If you want to wrap your CD,DVD, Vinyl, merch, etc in this packaging, shoot us an e-mail. More details on how it works: “The hot water is just to show you the […]
Creative Inertia: the tendency of a creator at work to stay at work unless allowing an outside force to act upon them. Do you notice that when you decide to do something and you really have the self-discipline to do it regularly, you gain esteem from it? Same goes with the things you decide NOT to […]
A DVD case in a tank top, a pilot uniform, a biker jacket, a stretchy pair of pants? Here are some of the most fashionable DVDs that are worth collecting. Images are from Nuno DVD and M & J Collection. We are not affiliated with these sites but I suggest you go check them out […]
QR or “Quick Response” codes are rapidly becoming a popular and effective way for marketers to extend special offers or unique content to smart phone users. QR Codes are two-dimensional barcodes that can be read by most smart phones (via the camera function) and automatically link the mobile user to a marketing offer, website or […]
When it comes to unique DVD packaging designs, the meat concept is not something so unique but I still find it clever. It is a bit conventional and, in a way, predictable especially if use it for a gore film like Texas Chainsaw Massacre or anything that has to do with meat. But what I […]
If you want to make a career out of your music, you should learn more about musician branding to market yourself effectively. And in order to market yourself well, you should treat your band as a brand. I know some artists turn red reading my first two sentences- for them, music should be from the […]
The Dusk Till Dawn Trilogy collector’s edition set is definitely one of the coolest DVD packaging I’ve seen in a while. It’s elaborate and would really look great in any office. The sad thing is that it’s probably sold out by now because they only sold 700 pieces worldwide. It contains a helluva cool Titty […]
The film marketing tips below are condensed from the workshop with Facebook and the Danish Film Institute about using social media for film marketing. There were representatives from all three sides: film distributors, film producers, and the media agencies – plus those immersed in social media itself – Crisp, Fan Page Trender (campaign performance tracking), and Facebook themselves. […]
