Have you seen OK Go’s latest video [One Moment] that’s shot in 4.2 seconds and put in slow motion? It’s such a visual delight and have been viewed millions of times since it was posted. You might wonder, how does OK Go do it? While the actual video production is complicated, the money isn’t. For this […]
They say that it’s not WHAT you know but WHO you know that matters the most. As much as we want to believe otherwise, it’s partly true. Talent is cheaper than table salt save for some prodigies and geniuses, so what’s important is what you do with your talent and who you know. Talent alone […]
8 Awful Ways Artists Deal With the Terrible, Horrible, No Good, Very Bad Rejection Letters If you just received a rejection letter, it’s alright (in fact recommended) that you respect your feelings. If you feel down, by all means go have a bottle of wine or sleep in three days in a row. However, never […]
Bundling merch is a great way to increase your sales. Not only will you be able to sell items at cheaper prices, you’ll also be able to have a unified design of your merch items so your branding is more coherent. This greatly adds value to your products and makes you more memorable. Here are some […]
Who says you’re meant to be broke and insecure because you’re pursuing music? Well…almost everybody. That’s why you have to prove them wrong. There are hacks on how you can earn a good income while you’re still making it in music. Here are some of the tried and tested ways you can add more digits […]
When it comes to advertising, the packaging of the product is as important (in some cases, more important) than the product itself. It’s what lures customers to make the actual purchase. This works both ways. If the packaging is bad, it will affect the product in a very bad way. Sure, there are exceptions to […]
Any experienced entrepreneur knows that print still rules. You may have awesome online campaigns but nothing beats a powerfully-designed direct mail campaign to target your VIPs. There’s just something about receiving lovely mailers in your mailbox. It’s something that almost equates to opening Christmas presents in your pajamas. When your supporters and clients receive beautiful […]
Some call it onboarding kits while others call it introduction boxes, but whatever you call it, it’s definitely a kick-ass way to welcome your new employees, recruits, or students. Give them a warm welcome by putting a guide and some necessary items like custom post-its, USB flash drives, company shirt, bags, and more in your onboarding […]
It’s the time of year again when we need new calendars for the office, home, and of course for our dear clients and fans who are eagerly waiting for their Christmas loot bags. The holiday season is not just a perfect time for families and friends, it’s also a great time for entrepreneurs and artists […]
When marketing yourself and your products, it’s very important that you don’t forget traditional marketing materials like printed posters and business cards. Although it may seem like they’re a total waste of money, they remain one of the most effective ways for marketing yourself and your brand. Here are some ways we can help you market […]
