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DVD Packaging- Entice & Intrigue!

The DVD packaging’s main role is to promote the movie. It should not just be a glamorized random still shot of the film edited in a way that it becomes artsy. Everything in the DVD packaging –from the lay-out, colors, content, and text-should be well thought out. THE ARTWORK. The artwork of the DVD packaging […]

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Must-Read: The Art of the Album Cover

“How can something so square be so hip?” Designer Richard Evans, The Who’s in-house designer for 35 years,  sets out to answer this question in the new illustrated history of the 12in album sleeve.  In this glossy hardback, he provides a comprehensive overview of over 70 years of album covers. Evans recognizes that everything changed […]

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Photoshop Tutorial: Create CD or DVD labels easily!

Requirements: Adobe Photoshop CS3 Prerequisite knowledge: An understanding of and experience using Photoshop. You probably know that consistency is key to effective brand building and maintenance. This tutorial shows you how to create labels easily to ensure consistent production across the divisions of your company. You can also apply this technique to business cards, name […]