Band merchandise is easy to make —especially if you team up with us— but one thing’s certain: it’s not so easy to sell. Even if you’re already as famous as Queen.
But finding a good platform to sell your custom merch to will solve 50% of the challenges of selling merch.
In this article, we’ll be talking about Killer Merch and other online platforms you can utilize to create and/or sell your merch online.
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BUT FIRST…WHY SELL MERCH?
Aside from it being another source of income for you, fans love band merch.
It’s their way of showing support to their favorite artists, so if you have superfans, they will definitely be buying them.
Merch is also a way to get your brand out in the open. It is a way to advertise yourself. This is especially effective with wearable merch like shirts or hoodies.
If you have high-quality merchandise, then your brand will surely be well-received.
Check our custom hoodie merch printing service
Check our custom t-shirt merch printing service
NOW THAT’S OUT OF THE WAY…LET’S GO AHEAD AND GIVE YOU OUR LIST!
11 ONLINE PLATFORMS WHERE YOU CAN SELL YOUR MERCH
#1. KILLER MERCH
Killer Merch is a merch company where you can design, manufacture, and ship your products to people.
It is one of the best out of the 11 platforms we will be introducing to you today, here are the reasons why:
- Offers custom design website, online marketing, and SEO services
- Offers social media integration and email marketing
- Has numerous partners that can help you reach your target customer
- 30 years of touring experience, great for touring musicians
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#2. TEESPRING
Teespring is a social commerce platform that allows you to create and sell customized products.
It is a platform that’s free for everyone to use, and this is legit information because they apparently earn money by getting a portion of the total sale price.
PROS
- No financial risk
- Offers technology integration with sites like YouTube, Twitch, Streamlabs
- Has collaborations with big names like Champion
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#3. MERCH LABS
Merch Labs is a merch company that also offers an ecommerce platform where you can choose to sell your merch.
This is a popular choice among entertainers, athletes and more.
PROS
- No upfront costs
CONS
- Has an application process, where approval is not guaranteed
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#4. BONFIRE
Bonfire is a free platform you can use to craft, sell, and buy custom merch.
They will do everything for you so you can just focus on the important things like designing and creating a connection with your fans.
PROS
- Handles payment processing, order fulfillment, and customer services
- Offers several options for fundraising
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#5. FANJOY
Fanjoy was founded by current CEO, Chris Vaccarino, who had the idea while he was supplying merch for his brother’s band.
The company aims to bridge the gap between fans and online influencers.
PROS
- Can create merch with no upfront costs
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#6. SPREADSHOP
Spreadshop is a global platform that, like most of the list, allows you to make and sell your merchandise online.
They print products and have an ecommerce platform so you won’t be worrying about payments, fulfillment, or shipping.
PROS
- Customizable merch store
- Can run a promotional campaign
- Provides discount to your buyers so they come back
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#7. SHOPIFY
Shopify is, unlike the previous ones, just an ecommerce platform where you can create a store and sell your merchandise there.
It’s a Canadian company with its headquarters located in Ottawa, Ontario.
PROS
- Easy to use and has customer support
- Can customize online store
- Has SEO and marketing services
CONS
- Difficult to exit the platform when you choose to take your store elsewhere
- Payment for plans after the free-trial
Shopify Basic | Main Shopify Plan | Advanced Shopify | |
Per month | $29 | $79 | $299 |
Per online transaction | 2.9% + 30¢ | 2.6% + 30¢ | 2.4% + 30¢ |
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#8. ETSY
Etsy’s one of the earliest marketplace in the world with it being founded in 2006 in the US.
Just like Shopify, it allows its users to sell any merchandise they want.
PROS
- Easy to set up and maintain
- Has built-in analytics
CONS
- Has listing and transaction fees
- Saturated with sellers
It’s important to choose the right platform to sell your precious merch online. I hope that this article has helped you decide which one to try.
But you know what’s more important? To start.
If you’re planning to sell merch, hit us up!
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James Hill is a veteran of the music industry. He first worked at Warner Reprise Records then later joined Interscope/ Geffen Records where he managed producers and songwriters and got his first platinum record for Keyshia Cole’s The Way It Is. He is now helping indie artists with branding and manufacturing through his company Unified Manufacturing, a CD/DVD/vinyl and merch company in LA.