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What is the difference between AQ Finish compared to others?

When you ask most printing companies for the best finish, more often than not, they’d tell you it’s AQ finish. What the heck is AQ and why is it such a popular choice of most printing houses? AQ finish or Aqueous Finish  is a vegetable cellulose coating which is applied to paper right after the inks. It produces […]

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Modern Marketing Strategies for Photographers

Today, it is not enough that you put a banner of your goods and services outside your store. In fact, it is a bit tacky and unnecessary- and really, really, backward. Today, there are countless of ways businesses can advertise their services without looking cheap and without spending one cent. Thanks to the internet, everything […]

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Music Marketing Ideas for QR Codes

QR or “Quick Response” codes are rapidly becoming a popular and effective way for marketers to extend special offers or unique content to smart phone users.  QR Codes are two-dimensional barcodes that can be read by most smart phones (via the camera function) and automatically link the mobile user to a marketing offer, website or […]

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Die Cutting, Scoring, and Folding

Custom CD/DVD boxes, gatefold cases, invitation cards, and almost all custom packaging boxes require professional die-cutting, scoring, and folding. These are finishing techniques that require much care and attention if you want your custom pieces to look good. With proper planning and execution, these techniques add a quality look and feel to the finished piece. […]

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Filmmaking: Film Festival Tips

There are some harsh realities associated with film festivals that you should know about before you submit your film to the festivals – or, even better, before you even make your film. You can increase your film festival chances by making a good moviebut, assuming your film is already in the can, here are a […]

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Film Marketing: Top 7 fool-proof indie film marketing tactics

Marketing your independent film is the toughest, most time-consuming and most expensive part of the filmmaking process. You think making the movie was tough? You ain’t seen nothing yet. Now that the film is complete, you’re probably ready for the easy part: the red carpet, the legions of adoring fans and the obscenely huge buckets […]