6 Don’ts of Marketing Your Album Online
So your album will be out soon and you are so excited to start talking about it online. You know people will rave about it and it will become sensational. But before you upload that photo, compose that blog post, or post that shout-out, make sure you will not commit any of the online marketing […]
CD Packaging: OHM Electronic Music
OHM Electronic Music CD Packaging and booklet design for a collection of electronic music from 1948–1980. The album cover is designed with a system of interchangeable images. The lines and shapes in the images are based on line drawings from the experimental instruments used by the musicians. Do you like this CD packaging? We here […]
9 Ways to Get Inspiration for Your Album Artwork
It’s your first album and you want everything to be perfect- including, of course, the CD artwork. But you are too drained! You’ve been thinking of concepts for your album artwork for weeks yet no idea is remarkable enough. So you’re now hopeless and you’re running out of time. First, you need to take a […]
CD Packaging with Minimalist Designs
We’ve seen plenty of CD package with minimalist designs shape up in the late 2000s. After the dark age of the ’90s came the year 2000 along with many fancy photoshop blings and all kinds of other clutter. We’ve seen lots of CD package with over-the-top designs that aim to grab people’s attention. But seems […]
6 Ways to Get Publicity for Your Album
As a new artist releasing an album for the first time, it is one of your goals to get as much attention as possible. You are willing to experiment and do whatever it takes in order for people to talk about your album, your gigs, your creative posters, and of course, let’s not forget- your […]
If you’re not focusing on CD packaging, then you’re F)*&^ed!
Humans are like magpies. We like pretty things. If your CD packaging stands out, there’s a change we would want to pick it up and maybe even buy it. Don’t roll your eyes now. I know 2008, 2009- in fact a lot of 2000-sucked for a lot of us. The industry has changed. Digital downloads […]
Unique CD Packaging- You can Smash it to Relieve Stress!
Break It is a body and mind relaxation kit that contains a meditation CD. The wonderful thing about this CD packaging is that before you can check the goodies inside, you have to literally break it. So flex your muscles and crack your knuckles and get ready to give this CD case a good smashin. […]
2011 Music Sales Report: Album Sales Up for the First Time in 7 Years!
2011 is indeed a great year for music. Vinyl sales continue to go up, overall physical album sales declines 5%, but this is significantly less that the 19%decline in 2010. Oh yes, people. Oh yes, oh yes, oh yes. Here are the numbers made by Nielsen & Billboard: For the first time, total music purchases […]
Be Strategic With Your CD Artwork (or How Weezer Uses CD Packaging Effectively)
Before we talk about CD packaging, let me first convince you why branding is necessary for musicians. Some of you might wonder why you need to create a marketing plan when your music should be the only basis for your music career. I know some of you do not want to think about marketing because […]
Creative CD & Vinyl Invitations
Are you a music freak who’s about to celebrate your 25th birthday? Or, are you about to get hitched to a person whom you share your love for music? You can learn to die-cut and DIY your packaging or let the pros at Unified do it for you. Meanwhile, get inspired by these cute CD […]