Four Sneaky Ways to Market Your Music
I know you don’t want to be sneaky but I’m sure you don’t want to be an annoying salesman who pushes people to buy stuff, either. You somehow want to keep your dignity and voice intact. These “sneaky” marketing techniques aren’t actually sleazy, they’re just hacks so you market more without exerting more effort. That […]
Creative cardboard t-shirt packaging that are so cheap and easy to make
We don’t just buy shirts with good fabric, we buy the ones that match our personality. You have to put this in mind if you plan to sell shirts. Basically, it’s all about how cool it is to the buyer (and I don’t just mean cool as in breezy). You know how you can make your […]
DVD PACKAGING: Not Completely Nonsense (Student Project)
Designer: Hui (Joy) Zhu Project Type: Student Project School: Academy of Art University Location: San Francisco, USA Packaging Materials: Paper, Wood Here is an adorable DVD packaging student project by Joy Zhu on a Wes Anderson Film Festival. I think that if Wes Anderson would see this, he’d definitely hire Joy in an instant. Every […]
Building your brand: How to effectively promote your small business
As a small business owner, you probably rely on an array of methods to help get the word out about what you do. Whether you have enlisted the help of a high-powered ad agency or you are more of a one man (or woman) show, one of the most effective ways of spreading the word […]
2014 Grammy nominees for boxed edition music packaging
Here are the nominees for the 57th Grammy Awards for best Special Edition music package. Tell us which CD packaging you like best because it’s pretty hard to pick a favorite! They’re all worthy of an award. CITIES OF DARKSCORCH Leland Meiners & Ken Shipley, art directors (Various Artists) Label: The Numero Group Cities of Darkscorch […]
Setting the price of your CD: Six Things to Consider
The right price for your CD is the price that people are willing to buy in an instant. But it gets tricky because, of course, apart from that the price should also be enough to cover your expenses and pay royalties/ shares once all the CDs are sold. And oh, some profit left for you […]
Eye-Popping Pop-Up Brochures That Are Nothing Short of Awesome
How can brochures be exciting so that they will really POP from the desk and hypnotize people to buy your stuff? Making them pop up, of course! Pop-up brochures can really steal people’s attention making it impossible for them not to read its content. It’s harder to throw it in the trash, like what people usually do with regular brochures. It’s not rocket […]
5 Cardboard CD cases that are actually cheap to make
Making a really good-looking CD packaging shouldn’t be too costly if you choose the right cardboard CD cases and come up with an excellent CD design. If you make 300 or more of these cardboard CD packaging, they can be so dirt cheap you wouldn’t ever consider choosing anything else. If you can’t imagine cardboard […]
Liquid-filled promotional flash Drives. Awesome idea!
Promotional USB flash drives are such hot items right now. USBs are perfect because you can put in it your promotional videos, games, and just about any type of file for your promotions. Not only that, the options for customizing the actual flash drive is limitless. We make custom wooden USB drives, plastic flash drives, and […]
5 Marketing lessons we can learn from OK GO
Have you seen OK Go’s latest music video, “I Won’t Let You Down”? Crazy, isn’t it? Now, some of you might hate OK Go for having too many gimmicks (like Flaming Lips or Kiss). Why can’t musician just be known for their music alone? do we really have to make crazy stunts to sell? Sorry to […]